Belgard - Step Out of the Ordinary :30 TV
Product
Belgard / Anchor Concrete Products
Concept / Copy
Media Imagery
Producer
Dave Purdy
Editor / Media Designer
David Mickolas
Anchor Concrete Products and their affiliated brand, Belgard, are leading manufacturers and distributors of decorative paving stones in the northeastern US. Anchor needed an image spot that would distinguish their product and brand from the competition in the region and one that could be customized and used by their independent distributors. Using only digital stills, Media Imagery created an original composite spot using Photoshop and AfterEffects that accomplished 100% of the clients' goals.
